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Six months into operations, our conversions were disappointing. It wasn't until I happened to a detailed report about our industry that I discovered how oblivious I'd been to the competitive landscape around us.

Last quarter, an online store was struggling with a disappointing 0.8% purchase ratio despite high site users. After executing the approaches I'm about to share, their sales percentage grew to 3.7%, generating a dramatic improvement in sales.

A few weeks ago, a business owner asked me why his content weren't creating any business opportunities. After reviewing his content marketing strategy, I discovered he was making the same blunders I see numerous Saudi businesses commit.

I currently use several tools that have substantially enhanced our competitive research:
* SEO tools to monitor other companies' keyword performance
* Social listening software to monitor competitors' online presence
* Digital tracking platforms to track updates to their digital properties
* Communication monitoring to receive their promotional messages

Not long ago, I witnessed as three competitors invested heavily into developing their business on a specific social media platform. Their initiatives failed spectacularly as the platform turned out to be a poor fit for our sector.

Key improvements included:
* Adding preferred Saudi transaction options like Mada
* Streamlining delivery details for Saudi locations
* Supplying Arabic localization throughout the purchase process
* Showing shipping schedules specific to Saudi regions

Our analysis has revealed that Saudi consumers especially trust these confidence builders:
* Saudi location details
* Regional approval badges
* Detailed refund procedures
* Riyal pricing with full delivery estimates

For a banking institution, we created a adaptive layout approach that intelligently modified controls, typography, and structure based on the active language, resulting in a significant improvement in user engagement.

I invest at least two hours each regularly reviewing our competitors':
* Digital organization and Ux design saudi market
* Blog posts and publishing frequency
* Social media activity
* Client testimonials and ratings
* Keyword strategy and positions

Initiate by identifying ALL your competition – not just the obvious ones. In our research, we identified that our biggest competitor wasn't the famous business we were watching, but a new startup with an innovative approach.

With comprehensive research for a cuisine platform company, we found that promotions delivered between 9-11 PM dramatically exceeded those delivered during standard peak hours, producing substantially greater purchases.

I use a basic spreadsheet to track our competitors' rates changes on a regular basis. This recently enabled us to:
* Identify cyclical price reductions
* Recognize product bundling approaches
* Comprehend their cost structure

Helping an technology store, we found that their normal transaction experience was generating avoidable problems for Saudi customers. After implementing tailored changes, their cart abandonment percentage reduced by over a third.

I advise classifying competitors as:
* Primary competitors (offering nearly identical offerings)
* Peripheral competitors (with limited similarity)
* Emerging challengers (new companies with game-changing potential)

When I started my online business three years ago, I was sure that our distinctive products would stand out naturally. I overlooked market research as unnecessary – a decision that almost ruined my entire venture.

A apparel company achieved a substantial improvement in mobile conversion after executing these enhancements:
* Simplified form fields
* Easy-to-touch menus
* Streamlined purchase experience
* Reduced waiting periods