When Parliament Got Lit: Why Westminster Finally Talked About Real Neo…
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When Parliament Finally Got Lit
It’s not often you hear the words "London Neon Co. sign" echoing inside the hallowed halls of Westminster. But on a spring night in the Commons, Britain’s lawmakers did just that.
Yasmin Qureshi, MP for Bolton South and Walkden took the floor to champion the endangered craft of glass-bent neon. She cut through with clarity: authentic neon is heritage, and the market is being flooded with false neon pretenders.
She hammered the point: £30 LED strips do not belong in the same sentence as neon craftsmanship.
Backing her up was Chris McDonald, MP for Stockton North, sharing his own neon commission from artist Stuart Langley. There was cross-party nodding; everyone loves a glow.
Numbers told the story. Britain has just a few dozen neon artisans left. There are zero new apprentices. The idea of a certification mark or British Standard was floated.
Even the DUP’s Jim Shannon joined in, citing growth reports, saying the neon sign market could hit $3.3 billion by 2031. The glow also means serious money.
Closing the debate, Chris Bryant had his say. He couldn’t resist the puns, getting heckled for it in good humour. Jokes aside, he was listening.
He highlighted neon as both commerce and culture: from Tracey Emin’s glowing artworks. He said neon’s eco-reputation is unfairly maligned.
Where’s the fight? The glow is fading: retailers blur the lines by calling LED neon. That erases heritage.
It’s no different to protecting Cornish pasties or Harris Tweed. If it’s not distilled in Scotland, it’s not Scotch.
In that chamber, the question was authenticity itself. Do we want every high street, every bedroom wall, every bar front to glow with the same plastic LED sameness?
At Smithers, we know the answer: authentic glow beats plastic glow every time.
The Commons had its glow-up. Nothing’s been signed off, the campaign is alive.
And if MPs can argue for real neon under the oak-panelled glare of the House, you can sure as hell hang one in your lounge, office, or bar.
Forget the fakes. When you want true glow—glass, gas, and craft—come to the source.
The fight for neon is on.
It’s not often you hear the words "London Neon Co. sign" echoing inside the hallowed halls of Westminster. But on a spring night in the Commons, Britain’s lawmakers did just that.
Yasmin Qureshi, MP for Bolton South and Walkden took the floor to champion the endangered craft of glass-bent neon. She cut through with clarity: authentic neon is heritage, and the market is being flooded with false neon pretenders.
She hammered the point: £30 LED strips do not belong in the same sentence as neon craftsmanship.
Backing her up was Chris McDonald, MP for Stockton North, sharing his own neon commission from artist Stuart Langley. There was cross-party nodding; everyone loves a glow.
Numbers told the story. Britain has just a few dozen neon artisans left. There are zero new apprentices. The idea of a certification mark or British Standard was floated.
Even the DUP’s Jim Shannon joined in, citing growth reports, saying the neon sign market could hit $3.3 billion by 2031. The glow also means serious money. Closing the debate, Chris Bryant had his say. He couldn’t resist the puns, getting heckled for it in good humour. Jokes aside, he was listening.
He highlighted neon as both commerce and culture: from Tracey Emin’s glowing artworks. He said neon’s eco-reputation is unfairly maligned.
Where’s the fight? The glow is fading: retailers blur the lines by calling LED neon. That erases heritage.
It’s no different to protecting Cornish pasties or Harris Tweed. If it’s not distilled in Scotland, it’s not Scotch.
In that chamber, the question was authenticity itself. Do we want every high street, every bedroom wall, every bar front to glow with the same plastic LED sameness?
At Smithers, we know the answer: authentic glow beats plastic glow every time.
The Commons had its glow-up. Nothing’s been signed off, the campaign is alive.
And if MPs can argue for real neon under the oak-panelled glare of the House, you can sure as hell hang one in your lounge, office, or bar.
Forget the fakes. When you want true glow—glass, gas, and craft—come to the source.
The fight for neon is on.
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